PartsTech
As a product designer at PartsTech, I led the design of features on the Tires vertical. PartsTech sells B2B software to auto shops across the nation to enable them to order parts/tires for their business.
I led brainstorm sessions with cross-functional team members for new valuable products to increase the businesses' GMV, using user-research findings to inform a new product direction - gross profit analytics tracking for auto-repair shops, I then visualized in Figma.
Design workshops
Iterative feature design
0-1 Design
Design system standardization
The gross profit visualizer and reporting dashboard is a project I led, cross-functionally working with the user researcher on setting up a research canvas, drafting a research plan, and synthesizing results. After several iterations, the following MVP tool would guide shops in seeing the most important pieces of information to keep their operations moving.
