Fika
Connecting creatives over coffee
Skills
UX Design, User Research, Leading engineering sprints
Team
Jamie Haberman, Will Berman
Date
2023-2024
Solution
We wanted to create a way for creatives to easily collaborate over a ritual that we frequent when networking - coffee. Coffee is just the spark to collaborations, design gigs, mentorship and more.
Fika is a responsive web application that allows creatives to send a coffee chat to another creative, and that invite expires after 24 hours.
When the pandemic hit and everyone was forced to work from home, it became more difficult to connect with others. Creatives especially craved the community around them in university or at a younger age. While professionals mentioned lacking creative inspiration due to being drained at their day jobs, or wanting to find community due to being new to the city, they found Fika as a way to easily find others to connect with.
When the pandemic hit and everyone was forced to work from home, it became more difficult to connect with others. A variety of creatives craved the community around them in university or at a younger age. While professionals mentioned lacking creative inspiration due to being drained at their day jobs, or wanting to find community due to being new to the city, they found Fika as a way to easily find others to connect with.
Problem
Solution
Fika is a responsive web application that allows creatives to send a coffee chat to another creative, and that invite expires after 24 hours, so users know whether or not someone else is open to meeting.
I wanted to create a way for creatives to easily collaborate over a ritual that we frequent when networking - coffee. Coffee is just the spark to collaborations, design gigs, mentorship and more.
"I'm looking for new experiences, collaborations, connections, and opportunities."
"I'm looking for new experiences, collaborations, connections, and opportunities."
"[I'm excited to] have a creative community to share ideas and explore art in the city."
"I'm looking for potential collaborators in a new creative agency endeavor, with a strong interest in sharing knowledge and brainstorming ideas."
"I want to improve my graphic design skills. Would love to chat about any sources of inspiration, creative practices, tips & tricks!"
Outcomes
1993
creatives
80%
Completed Onboarding
190
Fikas Sent
Finding creatives and sending a coffee
Finding creatives and sending a coffee
Onboarding onto Fika
Outcomes
1993
creatives
80%
Completed Onboarding
190
Fikas Sent
Finding creatives and sending a coffee
Finding creatives and sending a coffee
Outcomes
1993
creatives
80%
Completed Onboarding
190
Fikas Sent
Finding creatives and sending a coffee
Finding creatives and sending a coffee
Outcomes
1993
creatives
80%
Completed Onboarding
190
Fikas Sent
Finding creatives and sending a coffee
Finding creatives and sending a coffee
Core Fika functionality
Outcomes
1993
creatives
80%
Completed Onboarding
190
Fikas Sent
Fika
Connecting creatives over coffee
Skills
UX Design, User Research, Leading engineering sprints
Team
Jamie Haberman, Will Berman
Date
2023-2024
Fika
Connecting creatives over coffee
Skills
UX Design, User Research, Leading engineering sprints
Team
Jamie Haberman, Will Berman
Date
2023-2024
Finding creatives and sending a coffee
When the pandemic hit and everyone was forced to work from home, it became more difficult to connect with others. Creatives especially craved the community around them in university or at a younger age. While professionals mentioned lacking creative inspiration due to being drained at their day jobs, or wanting to find community due to being new to the city, they found Fika as a way to easily find others to connect with.
Problem
Solution
Fika is a responsive web application that allows creatives to send a coffee chat to another creative, and that invite expires after 24 hours, so users know whether or not someone else is open to meeting.
We wanted to create a way for creatives to easily collaborate over a ritual that we frequent when networking - coffee. Coffee is just the spark to collaborations, design gigs, mentorship and more.
Fika
Connecting creatives over coffee
Skills
UX Design, User Research, Leading engineering sprints
Team
Jamie Haberman, Will Berman
Date
2023-2024
Outcomes
1993
creatives
80%
Completed Onboarding
190
Fikas Sent
Finding creatives and sending a coffee
Finding creatives and sending a coffee
Outcomes
1993
creatives
80%
Completed Onboarding
190
Fikas Sent
Finding creatives and sending a coffee
Finding creatives and sending a coffee
Finding creatives and sending a coffee
Finding creatives and sending a coffee
Outcomes
1993
creatives
80%
Completed Onboarding
190
Fikas Sent
Finding creatives and sending a coffee
Finding creatives and sending a coffee
Outcomes
1993
creatives
80%
Completed Onboarding
190
Fikas Sent
Finding creatives and sending a coffee
Finding creatives and sending a coffee
Finding creatives and sending a coffee
Finding creatives and sending a coffee
Core Fika functionality
Outcomes
1993
creatives
80%
Completed Onboarding
190
Fikas Sent
Finding creatives and sending a coffee
Finding creatives and sending a coffee
Outcomes
1993
creatives
80%
Completed Onboarding
190
Fikas Sent
Finding creatives and sending a coffee
Finding creatives and sending a coffee
Outcomes
1993
creatives
80%
Completed Onboarding
190
Fikas Sent
Finding creatives and sending a coffee
Finding creatives and sending a coffee
Core Fika functionality
Outcomes
1993
creatives
80%
Completed Onboarding
190
Fikas Sent
Outcomes
1993
creatives
80%
Completed Onboarding
190
Fikas sent
I'm looking for new experiences, collaborations, connections, and opportunities.
[I'm excited to] have a creative community to share ideas and explore art in the city.
I want to improve my graphic design skills. Would love to chat about any sources of inspiration, creative practices, tips & tricks!
I'm looking for potential collaborators in a new creative agency endeavor, with a strong interest in sharing knowledge and brainstorming ideas.
Learnings
Starting and scaling a web application is a process of iteration, user feedback, and continuous improvement. It was such a rewarding experience to launch an application and see how it's impacted a variety of creatives in NYC, for collaborations, mentorships and gigs. I've learned a lot of what it takes to launch my own company, build something from 0 to 1 and improve the product experience.
Learnings
Learnings
Starting and scaling a web application is a process of iteration, user feedback, and continuous improvement. It was such a rewarding experience to launch an application and see how it's impacted a variety of creatives in NYC, for collaborations, mentorships and gigs. I've learned a lot of what it takes to launch my own company, build something from 0 to 1 and improve the product experience.